Home/Services/Strategic branding
Service
Branding for B2B and industrial companies
ProfitPenny is a B2B branding agency that creates names, logos and complete brand systems for industrial and professional companies. We build guidelines that hold up everywhere a brand is seen, from helmets and fleet livery to brochures, decks and trade fair stalls.

Who it is for
Built for teams like yours.
New companies that need a name and identity
Established manufacturers that look smaller than they are
Groups with many units, chapters or brands that need one system
What you get
Everything in one engagement.
Selected work
Strategic branding we have shipped.
IshvaA stone brand drawn from the geometry of Jagannath.View case study →
IIMBAAOne brand system for every chapter of IIM Bangalore alumni.View case study →
DEPLA weld spark, cut into a D.View case study →
Kejriwal GranitesThree identity routes for a luxury stone house.View case study →
Malik Aziz & Co.A monogram that makes an accounting firm look established.View case study →
The Door StoryBlack and gold, from letterhead to packing tape.View case study →How it works
From brief to final files.
A 30 minute call to understand the product, the buyer and the deadline.
A written scope, timeline and fixed quote before any design starts.
Two to three structured review rounds, with every change tracked.
Final files in every format you need, plus help with print, posting or launch.
FAQ
Questions buyers ask us.
How long does a branding project take?
A logo and core identity takes four to six weeks. A full brand system with guidelines, stationery and brand assets usually takes eight to ten weeks.
Do you show more than one logo direction?
Yes. We usually present two or three distinct routes, each tested on real applications such as fleet, uniforms and signage, so you choose based on how it will actually be used.
Can you rebrand without losing existing recognition?
Yes. For established companies we audit what customers already recognise and keep it, then modernise the system around it.
Other services
Have a brief? Let's talk.
Start a project
