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Case studyReal estate

Lumina Agartala: selling the feeling of coming home

Lumina is a premium residential project on VIP Road, Agartala. ProfitPenny designs its social media, warm bilingual posts and a buyer's guide carousel that answers the questions a family asks before they visit.

Client
Lumina Agartala
Industry
Real estate
Scope
Social media design, carousels
  • Social media
  • Carousels
  • Real estate

Case study · Social media

Lumina Agartala

Social media for premium 2 and 3 BHK homes on VIP Road, Agartala. Warm, golden posts in English and Bengali that sell the feeling of coming home.

Client
Lumina Agartala
Scope
Social media creatives, carousels, copy in English and Bengali
Lumina Agartala social media posts
01The feed

Real estate that feels like home, not a brochure.

Rich browns, soft gold and lifestyle moments: getting the keys, a family settling in, a room for everyone. Bengali lines speak to Agartala in its own language, while floor plans and amenities do the convincing.

Lumina Agartala Bengali post celebrating getting the keys to a new home
Lumina Agartala Key to luxury living post
Lumina Agartala Floor plan post: still thinking about it?
Lumina Agartala Post about celebrating a new home
Lumina Agartala Room for everyone post
02Carousel

Answer the buyer's questions first.

A useful, saveable carousel: five questions every buyer should ask before booking a flat, from RERA and the final price to amenities and location. Helpful first, with Lumina as the answer at the end.

Carousel · 5 questions before booking a flat

  • Lumina carousel: 5 questions to ask before booking a flat, slide 1 of 6
  • Lumina carousel: 5 questions to ask before booking a flat, slide 2 of 6
  • Lumina carousel: 5 questions to ask before booking a flat, slide 3 of 6
  • Lumina carousel: 5 questions to ask before booking a flat, slide 4 of 6
  • Lumina carousel: 5 questions to ask before booking a flat, slide 5 of 6
  • Lumina carousel: 5 questions to ask before booking a flat, slide 6 of 6
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